There are two types of ZETS Traveler in terms of motivation, attitude and behavior. These are the Adventure Traveler and the Tour Traveler .
The Adventure Traveler prefer physically active and challenging experiences that involved close personal contact with nature and do not require on-site services.
They prefer making their own travel arrangements and specialized trips that require enough time to reach choice of undisturbed natural venues.
They prefer making their own travel arrangements and specialized trips that require enough time to reach choice of undisturbed natural venues.
- the ecotourism spectrum -
1.Strong environment
2.Enhancive sistainability
3.Specialized trips
4.Long trips
5.Small groups
6.Physical active
7.Physical challenge
8.No service expected
9.Deep interaction with nature
10.Emphasis on personal experience
11.Make own travel arrangements.
The Tour Traveler prefer experiences that are less taxing and supported by accommodation, eating, parking lots and other services. Their commitment to environmental issues is not as deep as that hard ecotourist.
Tour Traveler prefer travel arrangements made through travel agencies and tour operators.
Tour Traveler (passive, shallow)
- the ecotourism spectrum -
1. Moderate or superficial environment commitment
2.Steady state sustainability
3.Multi-purpose trips
4.Short trips
5.Larger groups
6.Physical passive
7.Physical comfort
8.Services expected
9.Shallow interaction with nature
10.Emphasis on mediation
11.Rely on travel agents and tour operators.
Direct Benefits
ZETS Travelers - serve as environmental watchdogs
Note: ZETS change the word Hard Eco Tourist to Hard Traveler and Soft Eco Tourist to Soft Traveler
Source: Adapted from Weaver and Lawton, 2001
*Adventure ( Hard) Traveler
*Tour (Soft) Traveller
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